March 10, 2006
United States Chamber
Announces California Issue Advocacy Program
Major TV Buy Will
Highlight Economic Strides, Unfinished Business
The United States Chamber of
Commerce today began an independent issue advocacy program to
inform Californians of recent improvements in the state's
business climate and the steps that must follow to create a more
competitive economy.
“California is the
world’s eighth largest economy and home to one in every eight
American consumers,” said Chamber President and CEO Thomas
Donohue. “Our nation cannot sustain its prosperity without a
strong, job-producing California economy.”
The campaign’s
centerpiece is a substantial, multi-week television advertising
program on broadcast and cable outlets across California. The
messages will be supported by a Web site (www.uschamber.com/ca)
and a state-of-the-art e-mail program that will communicate with
hundreds of thousands of businesses, organizations, and
individuals.
“The Golden State has
come a long way since the days of record deficits and power
blackouts. Since then, workers’ compensation has been reformed,
trade has been expanded, and Governor Schwarzenegger has held
the line on taxes. Californians are reaping the benefits with
the creation of more than 400,000 new jobs and stronger economic
growth, which now permit the state to embark on a major effort
to rebuild and expand its infrastructure,” Donohue continued.
Chamber members
across the country as well as in-state companies continue to
express concerns about California’s economy and policies that
threaten to hurt it. “Good, bad, or otherwise, what happens in
California often spreads eastward to the rest of America. That’s
why the U.S. Chamber is encouraging support for policies and
forward-looking programs that will restore this trendsetting
state to its full economic potential,” Donohue said.
The U.S. Chamber of
Commerce is the world’s largest business federation representing
more than 3 million businesses and organizations, including tens
of thousands of California companies. Ninety-six percent of
Chamber members are small businesses with 100 or fewer
employees.
Click here to log
on:
www.uschamber.com/ca
Contact Amy Huerta,
the Chamber's Government Affairs Manager for more information at
(559)
495-4818
or
ahuerta@fresnochamber.com
